The Power Of Rewards

April 29, 2015

A question we get asked all the time is what is the point and value of having a booth at a trade show or convention? Are those marketing dollars spent worth the return on investment?

Brand awareness is the name of the game, and the more people who see your product and better yet get a hands-on feel for it, the higher chance of them buying your product in the future. VFD Marketing creates events and booth experiences for brands that leave indelible memories in the minds of those who attend.

By adding promotional products, models, giveaways and takeaways to the mix, you not only hit your future customers on the front end with a high end experience of your brand and product(s), but also give them something to take away from that experience that will remind them of you. A good takeaway is something useful that they may actually use.

By participating in appropriate tradeshows and conventions, your brand will get useful exposure and your customers will get a better understanding of what you do and whom you are. There’s no reason to be a ghost. Take your show on the road and convert those potential customers into repeat clients.